Summer
Cocktail Camp

PHOENIX magazine’s Summer Cocktail Camp was created to extend the brand beyond the publication while offering meaningful vendor and sponsorship opportunities for local businesses. The series gave businesses direct access to an engaged local audience, helping build recognition and encourage long-term advertising partnerships.

I led the creative execution for the campaign, developing the full visual direction from the art director’s logo and building out a polished campaign design that strengthened brand recognition for the event. My work included designing meta ads, e-blasts, print ads that ran in PHOENIX magazine and PHOENIX Home and Garden, and promotional banners, including the event banner used at every hosting venue. The banner served as a high impact photo backdrop for chefs, bartenders, guests, and sponsors, extending the campaign into social spaces and increasing visibility for both PHOENIX magazine and the event.