Air France Advertising Campaign
Print + Digital Design | PHOENIX Magazine

The Brief:
Support a cross-platform campaign promoting Air France’s nonstop service from Phoenix to Paris, ensuring cohesive visual messaging across print, web, and social channels.

My Role:
Graphic designer responsible for creating and adapting campaign visuals for magazine placements, web assets, and social media posts—while strictly adhering to Air France’s brand guidelines.

My Process:

• Interpreted brand assets from Air France to maintain consistency across formats.

• Designed a clean, striking print layout for PHOENIX magazine, optimized for clarity and visual hierarchy.

• Adapted the campaign design for web and Instagram, adjusting typography and cropping to meet platform-specific needs.

• Coordinated file specs and deadlines with internal marketing and production teams.

Design Strengths in Action:
My ability to execute brand-consistent creative across multiple platforms.